There is always a certain amount of trepidation when small business owners look to embrace new technology. This is mainly thanks to an understandable fear of the unknown, as many independent ventures lack the necessary resources to recover from application mistakes or a misuse of capital. Such fear was evident in a recent study concerning Cloud-based IaaS servers, with an estimated 82% of businesses claiming that they are not ready to make the switch from traditional hosting plans.
How to Manage your Business while on the Move
One thing that is for sure, however, is that the vast majority of business owners are now comfortable with the idea of managing their ventures while on the move. This is a crucial consideration for modern ventures, especially those that operate in competitive, real-time markets. With this in mind, let’s consider the following steps towards achieving this successfully: –
Optimise your Business for Mobile Platforms
Before you look to ensure that your business is manageable on the move, you will need to optimise your firms’ online presence for the benefit of consumers. After all, there is little point in being equipped to operate your business remotely if you do not have any demand from mobile consumers. It is therefore crucial that you create a culture of mobile awareness in your business, and ensure that your website is optimised for m-commerce visitors directed from platforms such as Android or iOS 8. Without this, your website may struggle to maintain viable page loading times and lose customers to more proactive rivals.
Equip your Employees with Commercial Mobiles
The next step is to empower your staff to work effectively while on the move, but they cannot be expected to do this without being given company branded smartphones or handheld devices. This means that they connect with workplace servers and data remotely at any time, without being forced to use their own personal mobile account. The result of this should be higher levels of productivity and connectivity throughout the firm, as employees can work along a more convenient and engaging schedule that suits their needs.
Implement Purposeful and Relevant Mobile Applications
Mobile applications also offer business owners and employees an excellent platform from which to operate while on the move. The key is to identify viable apps that are relevant to your business and industry, prioritising those that enhance productivity and drive greater levels of efficiency. If you work in the salon industry, for example, you have the option of downloading Phorest branded appointment management applications that are compatible with iPhone and iPad usage. This can be shared throughout the business, and help employees to work in a more efficient manner.